Market insight | 9 Sep 26

Buyer activity is increasing but enquiries don't tell the whole story.

In the first nine days of September, across our current campaigns, we’ve recorded 67 enquiries, 33 viewings and 10 offers.

Those numbers are useful, but the real insight sits in what happens between each stage.

An enquiry on its own tells us very little. Someone requesting a property information pack or asking for a price guide may be actively considering a purchase—or they may simply be researching the market.

The same applies to viewings. A buyer walking through a property is showing interest, but not necessarily intent.

Offers are different. An offer requires a buyer to make a decision. It tells us they have moved beyond looking and are prepared to put something on paper.

That’s why I pay close attention to the progression from enquiry, to viewing, to offer. It gives a much clearer picture of the quality of buyer activity than enquiry numbers alone.

And what we’re seeing across our campaigns is a meaningful level of progression.

67 enquiries → 33 viewings → 10 offers

That doesn’t suggest a return to the conditions of 2021, and we’re certainly not seeing those peak prices replicated across the market. Values in many areas remain well below those levels.

What has changed, however, is the level of engagement from buyers over the past four to five months—and, importantly, their willingness to act when they find the right property.

For sellers, this distinction matters.

A market can look quiet if you only measure how many people are asking questions. Look more closely at who is viewing, who is qualified, and who is prepared to make an offer, and a different picture starts to emerge.

The market still requires good property, realistic positioning and a clear understanding of the buyers in front of you. But there are genuine buyers making decisions—and we’re seeing that first-hand.

Dylan Monopoli